I’m not at all sure that this 1886 ad has its apostrophes in all the right places, but I suppose it’s possible that B. Payn had one son, and that this was his tobacco company.
This was an age when smoke in the sky was considered a good thing, and perhaps particularly so if you were a tobacco company.
I have no idea what a cross-pipe was, and I’m not at all sure that “catch-all” is a quality tobacco.
Some memorabilia from Payn’s is still around: someone is selling a straight razor with Payn’s name on it on eBay (which carried the name of their cigar brand, “B&M”), as well as a tobacco pouch. The business, founded in 1842, lasted at least into the 1920s, probably longer.