White & Moore’s Celebrated Malt Coffee

I’d never before heard of White & Moore’s Celebrated Malt Coffee. According to a place in New Zealand that still makes it, “roasted malt coffee is made from the roasted grain of malted barley – a mild and nutty coffee-like flavour, the most flavourful of all cereal coffee substitutes.” I’m up for malt in just about anything, so I imagine this tasted delicious. Back in 1863, White & Moore took up more than their fair allotment of addresses on Bleecker Street, which is now little more than a stub of a street in the Pastures. The building was most likely lost to the construction of I-787.